Google Ad

SEM - Ecommerce Marketing Manager

erce Marketing Manager     Our firm is a Brooklyn, NY based online retailer of fine watches and related items. We are growing rapidly and seek to add a dynamic and smart self-starter to our team. This is a ground floor opportunity to be part of a small team and make a significant impact and contribution to the company’s customer acquisition and retention efforts.     Responsibilities: Drive online traffic, acquisitions, leads and revenue through Paid Search, Display Advertising, Email, Remarketing and any other brand-appropriate digital marketing strategies at acceptable ROI as defined by the business. Manage search marketing activities across multiple search engines (Google, Yahoo, Bing, etc.) including planning, implementation, budget management, performance review, negative keyword expansion, and optimization of paid search campaigns. Collaborate with merchandising team to prioritize products and brands based on proprietary data and analysis. Direct responsibility for monitoring Web traffic, conversions and ROI for all digital online acquisition programs through campaign planning, implementation and analysis Development and implementation of KPI’s and metrics to analyze marketing performance Evaluate new emerging media or technologies and make recommendations for their application Manage external vendor and agency relationships as necessarily relate to the marketing function   Requirements: Minimum 1-2 years experience managing Google Adwords Minimum 3-4 years experience in an eCommerce environment. Familiarity with online marketing metrics to analyze and interpret marketing strategies that drive customer acquisition. Deep working knowledge of Google Analytics. Strong organizational skills a must Self starter and team player Creative thinker and resourceful problem solver Great multi-tasking capabilities BA/BS degree   We offer a very competitive salary, performance bonus and benefits package in an environment that encourages professional growth.   To apply for this position please email your resume. Be sure to include the job title in your correspondence.  

Little Rock, Arkansas